Our data is an extension of ourselves. It tells third-parties where we are, who we are with, our political and sexual orientations, sites we have visited, our favorite recipes, our favorite topics of interest, and so on.<br /> While a single data point is not always sensitive, the loss of large amounts of aggregated data can be dangerous (for example if you browse topics about cancer before subscribing to a life insurance).<br /> In a world where everything has been digitized (ebooks, TV, phones, music, social networks, etc.), <strong>your private life is an essential part of your individuality</strong>. It would only take a malicious hacker with access to your smartphone a few minutes to cause you serious harm taking control of your identity on Facebook, consulting your professional or medical information, making purchases without your authorisation, etc.).
Our data is an extension of ourselves. It tells third-parties where we are, who we are with, our political and sexual orientations, sites we have visited, our favorite recipes, our favorite topics of interest, and so on.<br /> While a single data point is not always sensitive, the loss of large amounts of aggregated data can be dangerous (for example if you browse topics about cancer before subscribing to a life insurance).<br /> In a world where everything has been digitized (ebooks, TV, phones, music, social networks, etc.), <strong>your private life is an essential part of your individuality</strong>. It would only take a malicious hacker with access to your smartphone a few minutes to cause you serious harm taking control of your identity on Facebook, consulting your professional or medical information, making purchases without your authorisation, etc.).